How can a wedding venue consultant help me?

As a wedding venue owner, you know how important it is to create an experience that will WOW your clients and guests and makes them want to shout about the service they received as well as the setting for their wedding time and time again. You also understand that creating this kind of experience requires more than just carefully selected decor and delicious food: it requires planning, attention to detail, and the ability to anticipate your clients and guests’ needs before they even ask for them.

That's where a wedding venue consultant comes in – by helping you create an unforgettable customer experience for your clients, they can help you increase your revenue and attract new customers.

A wedding venue consultant can help you with:

Wedding venue consultant holding a meeting

Site selection and location analysis

You may have a great location in mind for your business, but it's not always easy to know if it will work for you. A wedding venue consultant can help you make sure that your location is the best fit for what you're trying to accomplish. They'll also be able to help you with site selection and location analysis, which are critical parts of planning a successful wedding venue business. At Thirteen Twelve Consulting the logistics of the site or potential site is one of the key elements of our feasibility visit, during this visit we look at access, guest journey, potential bottlenecks and how to maximise your selling points.

Establishing a wedding venue marketing strategy

A wedding venue consultant can help you understand what the market needs and the best strategies to reach your target audience. Having this knowledge will allow you to define your brand's identity, create a visual presentation for your business, and determine how you want to be perceived by your customers. Wedding venue consultants will work with you to determine your target audience and build carefully tailored strategies based on attracting this audience.

Selecting products and services to grow your business

A consultant can help you create a strategic business plan that includes a detailed list of the products and services that will help your business grow. Whether starting from scratch or just looking to expand, having this knowledge will allow you to focus on the right things at the right time.

Wedding venue consultant  holding a wedding venue marketing strategy meeting

Negotiating contracts with vendors, suppliers, and service providers

If you hire a consultant, they can help you negotiate the best possible rates for the services and products that will help your business grow. A wedding venue consultant can walk you through the options when it comes to building your recommended suppliers lists, looking at white-label style contracted suppliers such as using a single external catering company as your “in-house caterer”, discussing commission or payments and setting out expectations for both parties.

Understanding the trends of the industry

The wedding industry is constantly changing and evolving, which means that it's important to keep up with the trends. Having a wedding venue consultant on your team will allow you to stay on top of these changes so that you can ensure that your business stays competitive.

Wedding venue consultant carrying out a walkthrough of the venue

In conclusion, wedding venue consultants can assist you to build your business by helping you create a beautiful, memorable location for your client's special day. They will help you be more organised and better prepared so that you can make sure that everything goes smoothly and that your clients are happy with the end result.

If you want to book a free discovery call with us, please get in touch today! We would love to talk more about how we can help you build your business, increase your revenue and attract new customers!

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How to prepare your wedding venue for engagement season

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How to run a wedding venue showcase